Disney names Asad Ayaz first chief model officer

On this new position, Ayaz will lead the corporate’s core branding, which incorporates inside and exterior branding, partnerships and social media presence, in accordance with the corporate.

He’ll lead model technique throughout company entities and prioritize Disney’s franchises in collaboration with Iger. He may also lead international client analysis.

Ayaz has held advertising and marketing roles at Disney for the previous 18 years, most lately as president of selling for Walt Disney Studios. Ayaz will proceed to supervise advertising and marketing for the corporate’s studio content material, together with movies and collection from Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm and twentieth Century Studios, in addition to Disney+.