24 Beautiful Instagram Themes (& Methods to Borrow Them for Your Personal Feed)

These days, Instagram is usually somebody’s preliminary contact with a model, and practically half of its customers store on the platform every week. If it is the entryway for half of your potential gross sales, do not you need your profile to look clear and welcoming?

Taking the time to create an attractive Instagram feed aesthetic is among the best methods to influence somebody to comply with what you are promoting’s Instagram account or peruse your posts. You solely have one probability to make a very good first impression — so it is vital that you just put effort into your Instagram feed.

Discovering the proper place to begin is hard — the place do you discover inspiration? What colour scheme do you have to use? How do you set up your posts in order that they seem like a unit?

We all know you take pleasure in studying by instance, so we have compiled the solutions to all of those questions in a listing of gorgeous Instagram themes. We hope these encourage your personal feed’s transformation. However beware, these feeds are so fascinating, you may have a tough time selecting only one.

Instruments to Create Your Personal Instagram Theme

Making a theme by yourself requires a eager eye for element. While you’re modifying a number of posts every week that comply with the identical theme, you’ll need to have a design software helpful to make that workflow simpler. Pre-set filters, colour palettes, and graphic parts are just some of the options these instruments use, however if in case you have a classy theme to take care of, a number of of those instruments embody superior options like video modifying and structure previews. Listed below are our high 5 favourite instruments to make use of when modifying images for an Instagram theme.

1. VSCO

Creators look to VSCO once they need to obtain probably the most distinctive picture edits. This app is among the top-ranked picture modifying instruments amongst photographers as a result of it consists of superior modifying options with no need to tug out all of the stops in Photoshop. In case you’re in a rush and need to create an Instagram theme shortly, use one of many 200+ VSCO presets together with name-brand designs by Kodak, Agfa, and Ilford. In case you’ll be together with video as a part of your content material lineup on Instagram, you need to use the identical presets from the pictures so each sq. of content material blends seamlessly into the following it doesn’t matter what format it’s in.

2. FaceTune2

FaceTune2 is a strong picture modifying app that may be downloaded on the App Retailer or Google Play. The free model of the app consists of all the fundamental modifying options like brightness, lighting, cropping, and filters. The professional model offers you extra detailed management over retouching and background modifying. For video snippets, use FaceTune Video to make detailed changes proper out of your cellular machine — you’ll simply must obtain the app individually for that functionality. In case you’re beginning to take a look at whether or not an Instagram theme is true in your model, FaceTune2 is an inexpensive software price making an attempt.

3. Canva

You understand Canva as a user-friendly and free choice to create graphics, however it may be a strong picture modifying software to curate your Instagram theme. For extra summary themes that blend imagery with graphic artwork, you may add shapes, textures, and textual content to your pictures. Utilizing the picture editor, you may import your picture and modify the degrees, add filters, and apply distinctive results to present every bit of content material a glance that’s distinctive to your model.

4. Adobe Illustrator

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Have you ever ever used Adobe Illustrator to create fascinating overlays and tints for pictures? You are able to do the identical factor to develop your Instagram theme. Historically, Adobe Illustrator is the go-to software to create vectors and logos, however this software program has some fairly helpful options for creating picture filters and designs. Furthermore, you may structure your artboards in an Instagram-style grid to see precisely how every picture will seem in your feed.

5. Photoshop

Photoshop is probably the most well-known picture modifying software program, and it really works particularly nicely for creating Instagram themes. When you have the capability to tug out all of the stops and tweak each element, Photoshop will get the job executed. Not solely are the modifying, filter, and adjustment choices just about limitless, Photoshop is nice for batch processing the identical edits throughout a number of pictures in a matter of seconds. You’ll additionally optimize your workflow through the use of photoshop to edit the composition, alter the background, and take away any undesirable elements of a picture with out switching to a different modifying software program so as to add your filter. With Photoshop, you might have full management over your theme which implies you received’t have to fret about your profile trying precisely like another person’s.

1. Transition

In case you aren’t set on one particular Instagram theme, think about the transition theme. With this aesthetic, you may experiment with merging colours each couple of pictures. For instance, you possibly can begin with a black theme and embody beige accents in each picture. From there, progressively introduce the following colour, on this case, blue. Ultimately, you’ll discover that your Instagram feed will seamlessly transition between the colours you select which retains issues fascinating with out straying from a cohesive feel and look.

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2. Black and White

A refined black and white theme is an effective option to evoke a way of sophistication. The shortage of colour attracts you into the picture’s fundamental topic and suggests a timeless ingredient to what you are promoting. @Lisedesmet’s black and white feed, as an example, focuses the person’s gaze on the picture’s topic, just like the black sneakers or white balloon.

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3. Vivid Colours

If your organization’s model is supposed to indicate playfulness or enjoyable, there’s in all probability no higher manner than to create a feed filled with brilliant colours. Vivid colours are attention-grabbing and lighthearted, which could possibly be splendid for attracting a youthful viewers. @Aww.sam’s feed, as an example, showcases somebody who does not take herself too critically.

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4. Minimalist

For an artsier edge, think about taking a minimalist method to your feed, like @emwng does. The photographs are inviting and barely whimsical of their simplicity, and domesticate emotions of serenity and stability. The pup pics solely add wholesomeness to this minimalist theme. Plus, minimalist feeds are much less distracting by nature, so it may be simpler to get a real sense of the model from the feed alone, with out clicking on particular person posts.

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5. One Shade

One of many best methods to choose a theme in your feed is to decide on one colour and keep on with it — this may help steer your inventive course, and appears clear and cohesive from afar. It is significantly interesting if you happen to select an aesthetically pleasing and calm colour, just like the delicate pink used within the well-liked hashtag #blackwomeninpink.

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6. Two Colours

In case you’re concerned about making a extremely cohesive feed however do not need to keep on with the one-color theme, think about making an attempt two. Two colours may help your feed look organized and clear — plus, if you happen to select branded colours, it might allow you to create cohesion between your different social media websites the web site itself. I like to recommend selecting two contrasting colours for a punchy seem like the one proven in @Dreaming_outloud’s profile.

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7. Pastels

Much like the one-color thought, it may be helpful to decide on one colour palette in your feed, like @creativekipi’s use of pastels. Pastels, particularly, typically used for Easter eggs or cupcake decorations, seem childlike and cheerful. Plus, they’re fascinating and surprising.

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8. One Topic

As evident from @mustdoflorida’s feed (and username), it is potential to focus your feed on one singular object or thought — like beach-related objects and actions in Florida. In case you’re aiming to showcase your creativity or pictures abilities, it could possibly be compelling to create a feed the place every submit follows one theme.

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9. Puzzle

Making a puzzle out of your feed is difficult and takes some planning, however can reap large rewards when it comes to uniqueness and interesting an viewers. @Juniperoats’ posts, as an example, take advantage of sense while you take a look at it from the feed, relatively than particular person posts. It is onerous to not be each impressed and enthralled by the ultimate end result, and if you happen to submit puzzle piece footage individually, you may evoke severe curiosity out of your followers.

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10. Distinctive Angles

Displaying on a regular basis gadgets and actions from surprising angles is bound to attract consideration to your Instagram feed. Much like the best way traces create a theme, angles use course to create curiosity. Taking a picture of various topics from related angles can unite even probably the most unusual images right into a constant theme.

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11. Textual content Solely

An image is price a thousand phrases, however what number of footage is a well-designed quote price? Assured Lady Co. breaks the guidelines of Instagram that say pictures ought to have a face in them to get the very best engagement. Not so with this Instagram theme.

The intense colours and highlighted textual content make this structure aesthetically pleasing each within the Instagram grid format and as a one-off submit on the feed. Even inside this strict text-only theme, there’s nonetheless room to interrupt up the monotony with a type-treated font and textured background just like the final picture does within the center row.

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12. Checkerboard

In case you’re not a giant fan of horizontal or vertical traces, you would possibly strive a checkerboard theme. Much like horizontal traces, this theme means that you can alternate between content material and pictures or colours as seen in @thefemalehustlers’ feed.

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13. Black or White Borders

Whereas it’s a bit jarring to have black or white borders outlining each picture, it positively units your feed aside from everybody else’s. @Beautifulandyummy, as an example, makes use of black borders to attract consideration to her pictures, and the completed feed appears to be like each polished and complicated. This theme will probably be extra profitable if you happen to’re aiming to promote vogue merchandise or need to evoke an edgier really feel in your model.

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14. Identical Filter

In case you choose uniformity, you may in all probability like this Instagram theme, which focuses on utilizing the identical filter (or set of filters) for each submit. From shut up, this does not make a lot distinction in your pictures, however from afar, it positively makes the feed seem extra cohesive. @marianna_hewitt, for instance, is ready to make her posts of hair, drinks, and vogue appear extra refined {and professional}, just by utilizing the identical filter for all her posts.

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15. Flatlays

In case your main aim with Instagram is to showcase your merchandise, you may want a Flatlay theme. Flatlay is an efficient technique to inform a narrative just by arranging objects in a picture a sure manner and makes it simpler to direct viewers’ consideration to a product. As seen in @thedailyedited’s feed, a flatlay theme appears to be like recent and trendy.

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16. Classic

If it aligns along with your model, classic is a inventive and hanging aesthetic that appears each artsy and laid-back. And, whereas “classic” would possibly sound a bit of bit imprecise, it is simple to conjure. Merely strive a filter like Slumber or Aden (constructed into Instagram), or mess around with a third-party modifying software to discover a delicate, hazy filter that makes your images seem like they have been taken from an outdated polaroid digicam.

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17. Repetition

In @girleatworld’s Instagram account, you may rely on one factor to stay constant all through her feed: she’s all the time holding up meals in her hand. Any such repetition appears to be like clear and interesting, and as a follower, it means I all the time acknowledge certainly one of her posts as I am scrolling via my very own feed. Contemplate the way you would possibly evoke related repetition in your personal posts to create a model picture all your personal.

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18. Combine-and-match Horizontal and Vertical Borders

Whereas this admittedly requires some planning, the ensuing feed is extremely eye-catching and distinctive. Merely use the Preview app and select two totally different white borders, Vela and Sole, to alternate between horizontal and vertical borders. The ensuing feed will look spaced out and clear.

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19. Quotes

In case you’re a author or content material creator, you would possibly think about creating a whole feed of quotes, like @thegoodquote feed, which showcases quotes on totally different mediums, starting from paperback books to Tweets. Contemplate typing your quotes and altering up the colour of the background, or handwriting your quotes and inserting them close to fascinating objects like flowers or a espresso mug.

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20. Darkish Colours

@JackHarding‘s nature images are nothing wanting spectacular, and he highlights their magnificence by filtering with a darkish overtone. To do that, think about desaturating your content material and utilizing filters with cooler colours, like greens and blues, relatively than heat ones. The ensuing feed appears to be like clear, modern, {and professional}.

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21. Rainbow

One technique to introduce colour into your feed? Attempt making a rainbow by slowly progressing your posts via the colours of the rainbow, beginning at purple and ending at purple (after which, beginning once more). The ensuing feed is gorgeous.

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22. Doodle

Most individuals on Instagram keep on with images and filters, so to face out, you would possibly think about including drawings or cartoon doodles on high of (or changing) common picture posts. It is a good thought if you happen to’re an artist or an internet designer and need to draw consideration to your creative skills — plus, it is positive to get a smile out of your followers, like these cute doodles proven beneath by @josie.doodles.

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23. Content material Components

Comparable parts in your images can create an attractive Instagram theme. On this instance by The Container Retailer Customized Closets, the theme makes use of cabinets or garments in every picture to visually carry the feed collectively. Relatively than every picture showing as a separate room, all of them mix to create a clean structure that shows The Container Retailer’s merchandise in a manner that feels pure to the viewer.

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24. Structural Traces

One thing about this Instagram feed feels totally different, doesn’t it? Other than the content material specializing in skyscrapers, the traces of the buildings in every picture flip this structure into a novel theme. In case your model isn’t within the enterprise of constructing skyscrapers, you may nonetheless implement a theme like this by searching for straight or curved traces within the images your seize. The important thing to creating crisp traces from the topics in your images is to snap them in nice lighting and discover symmetry within the picture wherever potential.

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25. Horizontal Traces

In case your model does nicely with aligning pictures with content material, you would possibly think about organizing your posts in a considerate manner — as an example, creating both horizontal or vertical traces, along with your rows alternating between colours, textual content, and even topic distance. @mariahb.make-up employs this tactic, and her feed appears to be like clear and intriguing consequently.

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Methods to Create an Instagram Theme

1. Select a constant colour palette.

One main issue of any Instagram theme is consistency. As an example, you would not need to repeatedly change your theme from black-and-white to rainbow — this might confuse your followers and injury your model picture. In fact, a whole firm rebrand would possibly require you to shift your Instagram technique, however for probably the most half, you need to keep in keeping with the kinds of visible content material you submit on Instagram.

For that reason, you may want to decide on a colour palette to stick to when creating an Instagram theme. Maybe you select to make use of model colours. HubSpot’s Instagram, as an example, primarily makes use of blues, oranges, and teal, three colours prominently displayed on HubSpot’s web site and merchandise.

Alternatively, perhaps you select one of many themes listed above, resembling black-and-white. Regardless of the case, to create an Instagram theme, it is vital you stick to some colours all through your entire content material.

2. Use the identical filter for every submit, or edit every submit equally.

As famous above, consistency is a essential ingredient in any Instagram theme, so you may need to discover your favourite one or two filters and use them for every of your posts. You should utilize Instagram’s built-in filters, or strive an modifying app like VSCO or Snapseed. Alternatively, if you happen to’re going for a minimalist look, you would possibly skip filters totally and easily use a number of modifying options, like distinction and publicity.

No matter you select, although, you may need to proceed to edit every of your posts equally to create a cohesive feed.

3. Use a visible feed planner to plan posts far prematurely.

It is important that you just plan your Instagram posts forward of time for a number of totally different causes, together with making certain you submit a very good number of content material and that you just submit it throughout a good time of day.

Moreover, when creating an Instagram theme, you may must plan posts prematurely to determine how they match collectively — like puzzle items, your particular person items of content material want to strengthen your theme as an entire. To plan posts far prematurely and visualize how they reinforce your theme, you may need to use a visible Instagram planner like Later or Planoly. Better of all, you need to use these apps to preview your feed and guarantee your theme is trying the best way you need it to look earlier than you press “Publish” on any of your posts.

4. Do not lock your self right into a theme you may’t take pleasure in for the lengthy haul.

In center faculty, I typically favored to vary my “look” — at some point I aimed for preppy, and the following I selected a extra athletic look. In fact, as I obtained older, I started to grasp what model I might persist with for the lengthy haul and began purchasing for garments that match my genuine model so I wasn’t continuously buying new garments and getting sick of them a number of weeks later.

Equally, you do not need to select an Instagram theme you may’t stay with for a very long time. Your Instagram theme needs to be an correct reflection of your model, and if it is not, it in all probability will not final. Simply because rainbow colours sound fascinating on the get-go does not imply it is a good match in your firm’s social media aesthetic as an entire.

When doubtful, select a extra easy theme that gives you the chance to get inventive and experiment with out straying too far off-theme.

Methods to Use an Instagram Theme on Your Profile

1. Select what images you need to submit earlier than selecting your theme.

While you begin an Instagram theme, there are such a lot of choices to select from. Filters, colours, types, angles — the alternatives are infinite. Nevertheless it’s vital to remember the fact that these items received’t make your theme stand out. The content material continues to be the star of the present. If the pictures aren’t balanced on the feed, your theme will seem like a picture dump that occurs to have the identical filter on it.

To curate the proper Instagram theme, select what images you propose to submit earlier than selecting a theme. I extremely suggest laying these images out in a nine-square grid as nicely so you may see how the images mix collectively.

2. Don’t overlook the captions.

Positive, nobody goes to see the captions of your Instagram images once they’re taking a look at your theme within the grid-view, however they’ll see them while you submit every picture individually. There can be instances when a picture you submit could also be of one thing summary, just like the nook of a constructing, an empty suitcase, or a pair of sun shades. On their very own, these items may not be so fascinating, however a considerate caption that ties the picture to your total theme may help maintain your followers engaged once they would possibly in any other case take a look at and maintain scrolling previous your profile.

In case you’re having a little bit of author’s block, take a look at these 201 Instagram captions for each kind of submit.

3. Change up your theme with colour blocks.

Earlier, we talked about selecting a theme that you could decide to for the lengthy haul. However there’s an exception to that rule — colour transitions. Among the greatest themes aren’t based mostly on a particular colour in any respect. Relatively than utilizing the identical colour palette all through the Instagram feed, you may have colours mix into each other with every picture. This fashion, you may embody a bigger number of images with out limiting your self to particular hues.

A Cohesive Instagram Theme At Your Fingertips

Instagram advertising and marketing is greater than numbers. As probably the most visible social media platform immediately, what you submit and the way it appears to be like instantly impacts engagement, followers, and the way your model exhibits up on-line. A cohesive Instagram theme may help your model convey a price proposition, promote a product, or execute a marketing campaign. Colours and filters make lovely themes, however there are a number of further methods to cease your followers mid-scroll with a enjoyable, unified aesthetic.

Editor’s be aware: This submit was initially printed in August 2018 and has been up to date for comprehensiveness.