McKinney Acquires Influencer Advertising Company August United
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Inventive and media company McKinney has acquired August United, an influencer advertising and marketing company beforehand owned by Audacious Studios. The transfer provides McKinney, which is a part of the Cheil Worldwide community of companies, a presence in Phoenix Ariz., the place August United is headquartered, in addition to a agency foothold within the rising micro and mid-tier influencer house.
Along with August United, McKinney will take up Tailwind, the efficiency media arm of Audacious Studios, to bolster its built-in providing.
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