JB Smoove Slays Your Excuses for Not Consuming Plant-Primarily based Eggs

Working a customer-service hotline means fielding complaints and providing options, and nobody flips that mundane script on its head with fairly as a lot panache as J.B. Smoove on an improvisational tear.

The prolific actor-comedian has taken on the momentary gig for Simply Egg in a sequence of spots timed for New 12 months’s resolutions and geared toward nudging folks into plant-based consuming.

Smoove, in vignettes which are largely advert libbed, isn’t against meting out some robust love when he hears feedback like, “I don’t like greens,” and “WTF are plant eggs?”

The protests are actual, by the best way, taken from precise client suggestions, whereas Smoove’s function as pull-no-punches worker is strictly for the cameras.