Nationwide takes battle in opposition to huge banks to debanked Windsor

Undeterred by. a volley of complaints to the ASA, Nationwide and company New Business Arts is doubling down on its promise to maintain branches open (till 2026) whereas different banks are closing them.

A working example is Windsor the place HSBC and Barclays have not too long ago closed branches, leaving Nationwide as the one one nonetheless standing.

And Nationwide has signed up Chesney Hawkes, described as Windsor’s different ‘one and solely’ (pop star that’s) to underline the purpose.

Nationwide can be donating £200 for every account opened to a group fund, as much as a complete of £10,000. PR company is Hatch with media by Wavemaker.

Good stuff. What on earth do the large banks assume they’re doing – it’s a PR catastrophe. Windsor is awash with vacationers and there’s a sure household in an enormous fort there that may want to speak to somebody in a department.

MAA artistic scale: 9.