MAA Advert of the Week: a blast from the previous – RIP John Lewis

Not that John Lewis has expired, in fact, simply the longstanding partnership twixt the retailer and adam&eveDDB, birthplace of arguably one of the best promoting in Britain and, possibly, even the world.

Again in 2014 Christmas, the canvas for John Lewis advertisements, was enjoyable and even promoting had its moments. A whole lot of individuals gathered exterior the JL retailer in Oxford Road to catch a glimpse of Monty.

Doubt that it might occur now and it actually gained’t be courtesy of A&E which has turned down a repitch because the retailer opinions and, possibly, takes its life in its fingers. No stress on the brand new company then.

It truly is the tip of an period – and never only for A&E and John Lewis.