MAA Advert of the Week: Loto from BETC Paris

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in Advertisers, Companies, Evaluation, Inventive, Information

2 days in the past

There’ve been some good advertisements this week, that includes folks with different folks and (in some instances) precise dialogue. What’s happening?

BETC Paris has by no means departed from its trademark (largely however not at all times) light comedian vignettes and right here’s one other winner, for French nationwide lottery Loto. An aged social gathering tries to maintain her win secret at the same time as she shares a few of the goodies with the household.

Promoting that makes you smile, let’s have extra of it.

Truly the easiest advert of the week might be this from novelist Fay Weldon, a one-time copywriter at Ogilvy, who’s died aged 91. The road from the Sixties continues to be a part of the language.

George Parker explains.


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