The Energy Of Shortage

Advertising and marketing Podcast with Mindy Weinstein

On this episode of the Duct Tape Advertising and marketing Podcast, I interview Mindy Weinstein. Dr. Weinstein is a number one professional in digital advertising and has been named one of many high ladies within the business globally. She is the founding father of the digital advertising agency Market MindShift.

Questions I ask Dr. Mindy Weinstein:

• [1:11] You begin the e book with shortage as an affect – might you unpack that concept?
• [3:18] How do you cope with the concept that affect typically is utilized in a unfavorable means?
• [4:59] We are sometimes extra afraid of what we would lose than what we would achieve — how does that drive the concept of shortage?
• [8:05] What are some examples of fine and dangerous techniques of shortage?
• [13:03] As a client, is there a strategy to keep away from making the impulses that come from experiencing FOMO?
• [15:17] Is there a threat of people who find themselves simply so sick of shortage techniques that it form of tarnishes the model?
• [16:52] How do you employ shortage as a differentiator with out turning off your true followers?
• [20:01] The place can individuals join with you and seize a duplicate of The Energy of Shortage?

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