Does Lucozade’s new ‘power’ pitch fall a bit flat?
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Within the dim-and-distant wasn’t Lucozade speculated to have some medicinal properties? Now it’s owned by Suntory and positioned firmly within the power drink class, a rival to Crimson Bull presumably. Adam&eveDDB is at present within the inventive chair and so what you get is well-crafted and to the purpose, that includes a dance-off between northern soul followers …
The submit Does Lucozade’s new ‘power’ pitch fall a bit flat? first appeared on Extra About Promoting.
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