Why Xbox’s Soccer Documentary May Change a Workforce’s Fortunes
Xbox and Bromley FC opened the competition in November, coinciding with the discharge of Soccer Supervisor 2024. The membership’s supervisor, Andy Woodman, introduced the job opening at a press convention.
The candidates went via a staged interview course of with Woodman and the remainder of the workforce’s administration, who lastly employed Owolabi. He began the job earlier this yr.
“It’s a giant studying curve for him, however he’s settling in nicely,” Nilsson stated.
A win for the workforce and model
The three-part documentary sequence will observe Owolabi and the workforce’s expertise over the remainder of the season. The episodes introduce viewers to his household, associates, the workers at Bromley FC and its group of followers whereas placing Owolabi’s expertise to the check.
For Bromley FC, the documentary comes at a vital level because it vies for promotion to the next league (the workforce is at the moment within the Nationwide League, the bottom division within the English nationwide soccer pyramid) and tries to widen its fan base. In January, the membership set a goal of reaching a complete of 30,000 followers attending matches at its house stadium, Hayes Lane, throughout the rest of the 2023/24 season.
A partnership with a model as huge as Xbox, with the finances to fund a TV sequence and advertising and marketing marketing campaign, might assist the membership obtain that objective—simply because the Welcome to Wrexham documentary introduced extra followers to a equally modest workforce.