Content material, Hyperlinks & The Energy of Persuasion
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The Duct Tape Advertising Podcast with John Jantsch
On this episode of the Duct Tape Advertising Podcast, I interviewed Tim Brown, founding father of Hook Company, a number one search engine marketing and internet design agency specializing in residence service companies corresponding to roofing corporations, HVAC, and plumbing providers. Tim shares his experience on the ever-evolving world of search engine marketing, shedding gentle on the essential parts that contribute to profitable on-line visibility and rankings.
Key Takeaways
Tim Brown underscores the pivotal function of high quality content material and powerful backlinks in search engine marketing success, emphasizing the significance of making unique, participating content material tailor-made to the viewers’s wants whereas buying respected backlinks. Moreover, he highlights the ability of persuasive messaging and constant collaboration between groups to drive engagement and conversions. By leveraging expertise whereas sustaining a human contact, companies can optimize their search engine marketing efforts and obtain sustained development in right now’s aggressive digital panorama.
Questions I ask Tim Brown:
[00:33] What are the large issues which have modified in search engine marketing?
[02:03] Would you say Content material and search engine marketing go hand in hand?
[02:49] How would you clarify the muse of search engine marketing to a newbie?
[04:30] What about individuals who have doubts about hyperlinks?
[07:28] How do you create efficient networks?
[18:16] What KPIs needs to be thought-about to measure efficiency and search engine marketing efforts?
[21:47] The place can individuals join with you?
Extra About Tim Brown:
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This episode of The Duct Tape Advertising Podcast is delivered to you by ActiveCampaign
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