Google Advertisements investigating difficulty impacting AdMob
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Google Advertisements is investigating stories of a problem impacting AdMob.
The affected customers have stated that whereas they’re able to entry AdMob, they can’t retrieve their most up-to-date information.
Some clicks which can be recorded from Apple iOS 17 gadgets are usually not being counted within the stories, resulting in inaccurate reporting as a consequence.
Why we care. Inaccurate information might end in an incorrect understanding of the efficiency of advert campaigns, making it difficult for advertisers to optimize their methods successfully.
When will the issue be fastened? Google is constant to analyze this difficulty with an replace anticipated at 7pm UTC on 22 November 2023.
Google confirmed that it began investigating the problem at 11.14pm on 21 November 2023.
Fastened. Google posted an replace later immediately saying, “The issue with AdMob has been resolved. We apologize for the inconvenience and thanks on your endurance and continued assist. All of the clicks are actually being counted within the stories.”
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Concerning the writer
Nicola Agius is Paid Media Editor of Search Engine Land after becoming a member of in 2023. She covers paid search, paid social, retail media and extra. Previous to this, she was search engine optimisation Director at Jungle Creations (2020-2023), overseeing the corporate’s editorial technique for a number of web sites. She has over 15 years of expertise in journalism and has beforehand labored at OK! Journal (2010-2014), Mail On-line (2014-2015), Mirror (2015-2017), Digital Spy (2017-2018) and The Solar (2018-2020). She additionally beforehand teamed up with search engine optimisation company Blue Array to co-author Amazon bestselling ebook ‘Mastering In-Home search engine optimisation’.
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