NBA’s Matt Barnes on the Evolution of Locker Room Speak

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Retirement sometimes results in relaxation, leisure and having fun with the fruits of 1’s labor. However for athletes like NBA Champion Matt Barnes, it may well open the door to a different world of alternatives and ventures.

Within the newest episode of Yeah, That’s In all probability An Advert, neighborhood editor Luz Corona is joined by Barnes at Brandweek’s Advertising Vanguard Lounge. The previous professional basketball participant, who performed 14 seasons within the NBA on groups like The Golden State Warriors and The New York Knicks, is an entrepreneur, govt producer and co-host of the award-winning Showtime podcast, All The Smoke.

Barnes discusses the historical past of athletes as content material creators, the evolution of “locker room discuss” from the 2000s to now and the dear classes he discovered on the court docket, together with throughout his time enjoying alongside the late Kobe Bryant, that apply to his work at this time.